The Lorem ipum filling text is used by graphic designers, programmers and printers with the aim of occupying the spaces of a website, an advertising product or an editorial production whose final text is not yet ready.
This expedient serves to get an idea of the finished product that will soon be printed or disseminated via digital channels.
In order to have a result that is more in keeping with the final result, the graphic designers, designers or typographers report the Lorem ipsum text in respect of two fundamental aspects, namely readability and editorial requirements.
The choice of font and font size with which Lorem ipsum is reproduced answers specific needs that go beyond the simple filling of spaces dedicated to accepting real texts and allowing one to have handed an advertising/publishing product, both web and paper, true to reality.
Its nonsense allows the eye to focus only on the graphic layout objectively evaluating the stylistic choices of a project, so it is installed on many graphic programs on many software platforms of personal publishing and content management system.